Press release

Kaaja joins the ICE's Global Start-Up Program

6.10.2022 • 1 minuti di lettura

Kaaja, the Italian proptech that created the first online platform that digitized the entire process of home buying and selling through innovative technologies, is selected to join the Global Start Up Program, organized by ICE, the Italian agency for promoting Italian companies abroad.

100 startups have been selected to join the third edition of the Global Start Up Program (GSUP). A real springboard for young Italian companies seeking to strengthen their business models and expand their management and financial know-how. Entrepreneurs will spend a few weeks at the most qualified foreign accelerators to elevate their competitive levels, in the heated international markets.

The Global Start Up Program fits into the scenario of the whole strategy realized by the Ministero degli Affari Esteri e della Cooperazione Internazionale and the ICE Agency. Kaaja has been selected for the USA program - where the digital real estate industry is highly evolved - precisely in San Francisco.

“This will be a significant period, during which we will meet potential partners and we will be known internationally,'' - said Paolo Castelletti, CMO and Co-Founder of Kaaja. “This program will give us the opportunity to join the most important international events about digital innovation and new technologies. We are a startup with strong goals: the Italian real estate market requires more technology and digitization, both essential to simplify the process. In the near future, innovation will run on two rails, on one side new technologies will be used to improve the quality of transactions, on the other side to evolve the customer experience.”

Kaaja

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