Kaaja was selected to participate in the Global Start Up Program (GSUP) in San Francisco.
The ICE, agency for the promotion abroad and the internationalization of Italian companies, has chosen only 100 start-ups to increase their know-how, improve the effectiveness of its business model and to get to know the international scene.
Paolo Castelletti, CMO and co-founder of Kaaja, will spend two months in America to attend the program and said that "in the near future, innovation will move on two axes, on the one hand new technologies will be used to improve the quality of transactions, on the other hand to evolve the experience of the end customer".
Read the full article on Italia Oggi of 6 October 2022.